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Recent Articles
Considerations for Regional UX Design in Southeast Asia
If you want to continue delivering meaningful experiences to your customers, you need to provide the best user experience (UX) possible. This is especially true now that customer behavior is rapidly changing and has even become more adaptive to digital platforms. In...
How To Conduct Usability Testing For Websites?
Theoretically, an ideal website should be immediately clear to new visitors, easy to use (even after long breaks from the site) and error-free. All these while delivering a pleasant experience for all users. While this might seem obvious, in practice, it’s quite...
UX Research Tools List For 2022
There is an abundance of UX research tools available in the market, so much so that we spend quite a bit of time figuring out which tools are the right tools. There isn't an ultimate UX research tool, and you may even end up purchasing UX research tools that have...
Top 11 User Pain Points & Fixes for Better Website User Experience
In this article, we'll look at the top pain points that users commonly face on websites. More importantly, we'll look at how to fix these problems in order to provide a better user experience. Please make use of our tips and recommendations to make improvements to...
The Difference Between UX Writing and Content Strategy
Ads are everywhere these days, going beyond the traditional forms of marketing in billboards, TV & newspaper ads. Almost every website and every social media platform has loud, flashy ads vying for our attention. How do you compete with that? How can your company...
How To: Build & Maintain Your Own Research Panel and Save $$$$
If you have done any user research or UX testing, you will know firsthand how expensive recruitment costs can be. A large chunk of the UX budget is often taken up by the cost of respondent recruitment alone. Considering that, the thought of building your own research...
Keys to Successful Digital Transformation in Healthcare
We've explored the digital transformation of Asia's smart hospitals and digital patient trends for 2021 as part of our digital healthcare series. Now, continuing on this series, we delve into the keys to successful digital transformation in healthcare. In this series,...
What Is Guerrilla Testing and How to Use It?
More often than not, new products like electronic appliances, websites and mobile apps can cause users frustration as they may be tedious to use, lack flexibility, and take attention away from their core purpose. Today’s topic focuses on one of the techniques to...
Principles of Psychology To Enhance Your User Experience Design
User experience is defined as a person's emotions and attitudes when they use a product/system/service. Understanding human behaviour is critical in addressing users' needs and providing them with a good user experience. In this article, we will look at the various...