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UX Guide For Business In 2023
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Ecommerce UX Tips + Southeast Asian Case Studies
Recent Articles
Top 12 Malaysia eCommerce Websites
eCommerce (electronic commerce) is essentially a series of activities that revolve around the buying or selling of products or services over the Internet. It is underpinned by technology-driven activities like electronic funds transfer, data interchange, transactions...
What Is UX Strategy And How To Create An Effective One?
Most people expect any conversation about UX to focus on ease of use and usability. Unfortunately, this often leaves many user experience questions unattended to by web designers. For example, how does the product add value, and save time whilst providing a truly...
Card Sorting: Understand Your Users For Better Information Architecture (+Best Practices)
Have you ever been on a website where you’re looking for something, you click on a category but it’s not there, so you try a different category. Nope, still can’t find it. Most people will give up and leave if they visit a site and can’t find what they are looking...
What is Data Analytics – Explained
We are in the 21st century, where data analytics is one of the most popular terminologies and is used nonchalantly across industries. It is because a lot of decision-making has shifted from gut-based and impromptu to data-backed. It not only includes designing but...
UX Methods & Tools in Asia Survey
Ever wonder what are the research or design tools available in the market that could benefit your career in the UX industry? Yet, when you try to look around, you’re just bombarded with… So many tools, and so little time to explore. Fret not, we’ve got you covered!...
User Testing and its Applications
Understanding customers is vital to the success of any business. The main goal of any business should be to minimise potential client frustrations with their product or service. Whether a physical product or a digital, the idea should be to exceed customer...
What is User Experience- A Complete Guide
Any business should aim to create products that people will love to use. To achieve this, it’s important to extensively understand customers’ problems, frustrations, and expectations. User experience has slowly transformed over the last decade from a customer-centric...
Evaluative Research: Definition, Methods, and Types of Application
Research is mission-critical to solving navigation challenges in the UX and product design world. In fact, user research helps UX designers to better understand the users beyond their own internal assumptions. Therefore, enabling designers to put themselves in users’...
Guide to Creating User Personas for UX
A great user experience is paramount to any mobile application. After all, nobody likes an application that is horrible to navigate, right? A deep understanding of one’s target audience is mission-critical to creating an exceptional user experience (UX). One...