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Recent Articles
5 Ways Fintech Is Transforming the UX of Financial Services in 2021
Fintech is a portmanteau of 'Finance' and 'Technology', financial technology has revolutionised the way we do our finances since the 1950s, continues to transform the financial services industry today, and will continue on as technology evolves. A Brief History of...
Dark mode UX has come to Facebook. Is it really suitable for your business?
During the design phase, one of the very first decisions to make is on the colour scheme for the UX. Putting aside the company's colour and branding guidelines, it's a decision between the light or dark side. What is Dark Mode UX? Is it really suitable for your...
Top 7 Best Practices for Respondent Recruitment in South East Asia
Getting the right respondents for your market research or user experience research (UXR) makes all the difference, and in South East Asian countries such as Singapore, Malaysia, Indonesia, Vietnam, Thailand, Hong Kong and Philippines, respondent recruitment can be...
UX Research: A Quick & Easy Guide
It's vital to undertake user research before the design phase of any project so that proper informed decisions can be made. User research should be the core, it's critical to the success of any project - whether it's for an internal project, an external client, or...
7 Tips to Avoid a Lousy Remote Moderated UX Testing
Remote Moderated Usability Testing is a great way to get quick valuable insights without having to set up a full test lab or rent an expensive external testing facility. Even though it's a convenient way of conducting research, careful preparation must be done to...
The New User Experience Standard in Food Delivery Service in South-East Asia
When the worldwide pandemic was announced by WHO, most countries started to close their borders and restrict the movement of their citizens to curb the spread of the virus. Southeast Asian countries such as Singapore, Malaysia, Indonesia, Vietnam, Thailand,...
UX Design and UI Design – What Is the Difference?
UX and UI are interchangeably used so often that we think they mean the same thing. But there is a difference between these two terms: UX Design and UI Design. By understanding the difference between them, you will be able to build your product with the right design...
10 Reasons Why You Should Invest in UX
With the continuous advancement of technology, there is a correlating increase in expectations and demands for user-friendly products and services. In order to meet these needs and to stay relevant, an online presence and investing in UX is more important than ever....
Is Your Website Losing You Customers? Here Are 5 Reasons Why and 5 Easy Fixes
Your website is the face of your business, the very core of all your online marketing. You have poured out so many resources into leads generation, sales and marketing, customer engagement, all into your website. But somehow, it isn't working. Why isn't it working? Is...