Creating a delightful user experience isn't an easy task to achieve, whether you're new to UX or a seasoned professional that is in need of a refresher, these 12 UX principles will help guide you in designing a great user experience: 1. User-Centric First and...
9 Ways To Build Trust With Customers For Fintech Companies
You wouldn't just give anyone your wallet, would you? How about someone you trust? This is the same when it comes to sharing financial details, trust is everything for financial technology (fintech). Before your customers decide to use your fintech services, they need...
6 Ways to Enhance User Experience with Design Thinking
User experience (UX) is vital, offering customers a pleasant and positive user experience and incentivises them to be a returning customer. One of the ways of improving user experience is for businesses to incorporate design thinking into their product and services...
Card Sorting: Understand Your Users For Better Information Architecture
Have you ever been on a website where you're looking for something, you click on a category but it's not there, so you try a different category. Nope, still can't find it. Most people will give up and leave if they visit a site and can't find what they are looking...
5 Ways to Apply UX to Your AI Project
As Artificial Intelligence (AI) feeds on more data, it grows larger and stronger. AI and machine-learning tools have become more accessible and more prevalent, and various companies are trying to develop innovative, AI-powered products and features to elevate the user...