UX and UI are interchangeably used so often that we think they mean the same thing. But there is a difference between these two terms: UX Design and UI Design. By understanding the difference between them, you will be able to build your product with the right design...
With the continuous advancement of technology, there is a correlating increase in expectations and demands for user-friendly products and services. In order to meet these needs and to stay relevant, an online presence and investing in UX is more important than ever....
Your website is the face of your business, the very core of all your online marketing. You have poured out so many resources into leads generation, sales and marketing, customer engagement, all into your website. But somehow, it isn't working. Why isn't it working? Is...
With the ever-increasing importance of digital products and services, user experience (UX) design has become the utmost priority. As a result, UX teams are an integral part of every successful business. The size of UX teams may vary for every business, but it's...
Tools & Methods for Conducting Remote User Research You may be a veteran or completely new to this and still trying to figure things out. One thing is sure: we're taking an active and deliberate move to living and working more remotely. We live in an age where we...
"No, they won't be able to find the button!""It's obvious enough to me! If I can find it, the users should be able to find it too!" Have you ever seen a group of designers, writers and product managers debate over anything and everything? Or worse, maybe you've been...
‘Good Design is Good Business’ - Thomas Watson, IBM User experience (UX) has been a secret weapon for businesses, it is not restricted to just making things easier to use, but if you can significantly improve bottom lines by capturing user insight & signals that...
Do you know what exactly does a UX (User Experience) Designer or UX specialist do? If you think it is all about creating simple & visually appealing interface, this article is specially designed for you, which we will discuss on how UX in many ways can bring...
If you are new to usability testing, you’re highly encouraged to read Usability Testing: What Why How beforehand. In this article, we will cover Remote Usability Testing 101 on: What is Remote Usability Testing? Why Remote Usability Testing? Is Remote Usability...
After conducting thousands of usability test sessions with clients and partners in the past, we still find people asking the same questions, for example: Is usability testing the same as UAT (user acceptance testing)? Do I need 100 or 500 users for usability testing?...
