User Research
Getting Started with ResearchOps

Research Operations (ResearchOps) focuses on measures and processes in supporting researchers for various research stages, which includes planning, conducting research and applying the quality research at scale. ResearchOps is a specialized area that specifically...

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How to Keep In-Person UX Research Safe?

The world is slowly (but surely) kicking back into gear again. In recovery from the global pandemic in 2021, we see countries in South East Asia such as Singapore, Malaysia, Thailand, Indonesia, Philippines and Vietnam introducing a 'new-normal' way of doing things:...

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Recent Articles

10 Usability Testing Tools to Try in 2022

Choosing an appropriate usability testing tool is vital to executing an effective user experience. Typically, the choice of tool depends on the type of usability testing method you'll employ. It is true that you can run usability testing without a specialised tool,...

6 Types of Survey Respondents to Be Cautious About

A survey is essentially a research methodology employed to collect data from a predefined group of respondents to gain insights into specific topics of interest. For the most part, survey research aims to assess a specific market or user needs or determine whether or...

How to Recruit the Right Respondents for User Research?

Finding the right respondents for user research studies is no easy task. Typically, researchers have to attract interested participants, carefully vet them, then schedule a time to engage them.  To complicate issues, at times, some respondents are not good candidates...

Card Sorting: How Many Test Users Is Enough?

Card sorting is a great solution when it comes to creating a reliable information architecture. A classic mistake we make is trying to structure the information architecture based on what we think is right, but this will not be the same as how users will want it to...

Considerations for Regional UX Design in Southeast Asia

If you want to continue delivering meaningful experiences to your customers, you need to provide the best user experience (UX) possible. This is especially true now that customer behavior is rapidly changing and has even become more adaptive to digital platforms. In...