User Research

User Research Strategy, Tips, Insights, Methods, News & Guides

User research methods are targeted at understanding the needs and pain points of the potential users to create effective product/website designs. It incorporates using various user research tools, templates, questions, etc, to find information that facilitates the UX design process.

Wondering how to do user research for your project?

Netizen Experience, your trusted UX research consultant, has a pool of informative articles, guides, tips, reviews, and insights from experts in the industry. Read them here!

Obeying the Traffic Lights of User Experience

Obeying the Traffic Lights of User Experience

In a previous article we wrote about colour psychology in user experience (UX), we looked at the colours of green and red, and how they signify proceed and stop respectively. It got us thinking about obeying the traffic lights when it comes to user experience and...

Colour Psychology in User Experience (UX)

Colour Psychology in User Experience (UX)

Colour psychology plays an important role, it is a key aspect in creating a suitable colour palette that brings digital design to life. There's a reason why McDonald's, KFC, Texas Chicken, Burger King, Carl's Jr and the like all favour the colours red and yellow....

How a Diary Study Can Help to Make Your Business Smarter

How a Diary Study Can Help to Make Your Business Smarter

Before we delve into the main topic looking at how a diary study can help to make your business smarter, let's first understand what a diary study is. What is a Diary Study? The difference between a diary study and most of the other types of UX testing is time. A...

UX Maturity Model for Corporates and Enterprises

UX Maturity Model for Corporates and Enterprises

Organizations usually progress through a series of stages following the evolution and maturity of their UX processes. The stages of Corporate UX Maturity are fairly universal, allowing the ability to match your organization to see what the next stage will likely be,...

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Recent Articles

Remote UX Workshops: 10 Tips To Be Successful

With a large majority of people working from home since 2021, we have had to find suitable remote solutions. Whether it's for meetings, projects, user research or just a quick catch-up. UX Workshops are now having to be done remotely as well, and design thinking...

Why Personalisation Matters in User Experience?

User experience (UX) activities primarily revolve around enhancing user satisfaction by improving the usability and accessibility for users interacting with physical or digital products.  These activities usually include user research, sketching, interaction...

A Complete Guide to Mobile Responsive Design

Web development has progressed by leaps and bounds since the beginning of the World Wide Web. In the early days, website designers did not need to worry much about how their sites appeared to different clients.  This was because most users would access websites from...

Different Types of Usability Testing Methods

Usability testing involves using different techniques to ensure that users of a product can execute intended tasks efficiently, effectively, and satisfactorily.  In usability testing, prospective users will be recruited to perform tasks typical of a user group in an...

How to Conduct Usability Testing for Mobile Apps?

During usability testing, the moderator typically collect qualitative data like behavioural observations and participant comments. UX Researchers would also sometimes collect quantitative data like task times and success rates.  By critically analysing this data, the...