Fintech has been disrupting the banking industry by redefining new ways of banking as opposed to the old ways of traditional banking. In the 1990s, Bill Gates said: "Banking is necessary, banks are not" and this statement rings even more true this day as evident by...
Best Practices for Remote Usability Testing
Remote Usability Testing has become more popular in 2020 due to the surge of remote work and remote user research. Usability Testing, also known as user testing or UX testing is a research method to evaluate the usability of a product by testing it with real users....
The Unspoken Ways That User Experience (UX) Is Linked to Real Life
Have you ever stopped to consider why websites are the way they are? You can go to Nike and Lazada, and somehow both websites, created by two very different teams, on two very different continents asking you two very different things will look eerily similar....
Top 3 Ways to Enhance Brand UX by Personalizing Your Content
What is Brand UX? Most people can’t differentiate how they feel about a brand from how they feel about the experiences they have with that brand, so in many situations, UX becomes the brand differentiator. It can be part of — or all of — the reason a customer chooses...
How New Fintech UX is Challenging Conventional Banks in Money Transfer
More and more startups are disrupting the remittance space and making it so much easier for consumers to make money transfers with full knowledge and transparency of their transactions. Let's take a look at how new fintech UX is challenging the conventional banks in...